The PR Curmudgeon

Posted by Larry Kenigsberg on Mar 24, 2020 6:08:00 PM

“Everybody has a price” – but, what if…

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Topics: Public relations, marketing, brand, audience, message, PR, corporate communications

Industry Analysts: Five Important Ways They Influence Your Customers

Posted by Consuelo Reinberg on Oct 23, 2019 9:58:00 AM


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Topics: analyst, analyst relations, brand

TIPS: Out of Great Content Ideas? How to Get the Juices Flowing

Posted by Larry Kenigsberg on Apr 30, 2019 4:08:00 PM


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Topics: content marketing, content, DIY, persona, brand, ideas

“Whoops” - Three Common PR Mistakes Made by Well-Meaning Companies

Posted by Judith Segaloff on Apr 24, 2019 12:28:51 PM

I have worked on both sides of the desk. I was editor-in-chief of a publication in NY and a freelance editor and journalist. Most of my life, since age 16 to be exact, I have found my passion in providing public relations services to results-oriented clients.

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Topics: Public relations, journalist, news story, news value, timeliness, media resources, press coverage, press release, media coverage, media, brand