Boost Business Results with the PESO Model

Posted by Amy Kenigsberg on Jul 20, 2020 10:28:39 AM

 

 

Public relations isn’t just media relations anymore

Public relations and advertising used to live in two different realms, with a solid wall separating paid media -- paid placements like advertising -- and earned media -- publicity gained through valuable content contributions, company mentions, or interviews with journalists.

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Topics: journalist, press coverage, content marketing, audience, award, corporate communications, client relations

K2 Global Communications is Leading Agency on Clutch.co!

Posted by Consuelo Reinberg on Jul 2, 2019 2:24:23 PM
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Topics: Public relations, marketing, award, PR, review, internal communications, corporate communications