The news situation is in flux right now. The demand for news is increasing – web traffic was up about 23% at top news sites the week of March 9 from the previous week and up 31% from the week of Jan. 6, and fewer subscribers are canceling. However, many U.S. national and global news outlets are cutting back to skeleton staff due to plummeting ad revenues.
K2 Global Communications has been working with Israeli technology companies for more than 15 years. As such, we have a good overall perspective on the key industries and players in the Israeli ecosystem.
Over the years, our clients have given invaluable feedback and pushed us to become one of the best PR firms in Israel, as named by Clutch, a business news and tips site.