Since starting our business almost two decades ago, we’ve seen companies
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Topics: Public relations, Blog, Content, Marketing, Valuation
This basically comes down to an exercise in empathy.
Put yourselves in a journalist’s place. Your email box is flooded. You’ve got the pressures of staying abreast of key players in your markets while having to absorb the importance of new products and companies.
Most importantly, you’ve got deadlines.
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Topics: Journalist, Press coverage, Marketing, Valuation