Consuelo Reinberg

With years of marketing, advertising and PR writing experience in New York and Israel, Consuelo provides an international perspective in communicating technologies. When not writing or blogging, she loves to travel, explore markets and art galleries, and experiment with interior design. Consuelo holds a bachelor’s degree in both English and fine arts.
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Recent Posts

Is Your Story News - or Not?

Posted by Consuelo Reinberg on Feb 4, 2018 2:05:18 PM

Whether your story is truly newsworthy and worthy of press coverage isn’t just your call.

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Topics: journalist, news story, news value, timeliness, press coverage, local story

Getting the Most from Your PR Team

Posted by Consuelo Reinberg on Jan 30, 2018 2:10:00 PM

PR Team.jpgSo, you are getting ready to hire your PR team. (We're hoping it's us, of course.) No matter what, here are some tips that will help maximize the relationship.

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Topics: Public relations, journalist, news value, press coverage, content marketing

Press Releases and the KISS Principle

Posted by Consuelo Reinberg on Jan 17, 2018 2:07:06 PM

 

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Topics: Public relations, journalist, DIY, press release, media coverage, media